The math is in—and it’s not looking good for the AI hype cycle.
New research shows that scaling today’s LLMs won’t get us to true reasoning or reliable AGI.
One paper argues we’ve hit a “Wall of Physics,” where the compute required for even small improvements becomes physically impossible.
Another points to a “Wall of Reason,” showing that what looks like reasoning in LLMs is really just fragile pattern-matching.
If that doesn’t make you rethink “just add more GPUs” as a strategy, I’m not sure what will.
With that said, here’s what’s new in the AI world this week:
📈 How are companies using AI?
➜ The Market Decoder. Robinhood UK just rolled out an AI investing assistant—Robinhood Cortex—that helps users interpret market movements with clarity. It’s like having a personal analyst in your pocket.
Finextra
➜ Luxury Customer Service Gets a GenAI Makeover. Saks Fifth Avenue is integrating a generative AI assistant into customer service via AWS and NLX. The visual, voice-driven tool answers queries about orders and returns, cutting agent call volume by ~20%.
Retail Dive
➜ Furniture Shopping, Rewired. Furniture.com is ditching its aggregator roots and redesigning itself as a full marketplace powered by AI agents. One cart, multiple retailers, seamless checkout—and ownership of customer relationships.
PYMNTS
➜ A Doll Just Like You. The AI Barbie trend lets users generate stylized doll versions of themselves via ChatGPT. The results are eye-catching, but they also stir conversations about identity, IP, and energy use.
Yahoo
➜ Writing Co-Pilots. Grammarly has launched nine real-time AI agents—handling tasks like grammar, tone, citations, grading, paraphrasing, and feedback. Think of them as smartwriting wingmen.
Grammarly
